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September 1, 2019

Restore Rehabilitation & Wellness

The team at Restore Rehabilitation & Wellness were looking to celebrate their clinics members through an evening of movies, snacks, activities, a 50-50 draw, and good conversation. This project was different than a typical campaign as it was aimed at existing members, with no expectation of sales or session sign-ups.

Task

Build an in-house campaign inviting members to an appreciation night advertised through print and digital pieces.

  • Strategy

    In-House Campaign

  • Design

    Print Design, Social Media, Email Marketing

  • Client

    Restore Rehabilitation & Wellness

  • Tags

    Email, Print, Social Media

Restore

It Starts With The Poster Creative And Evolves To Social Media Pieces.

As with any other campaign, there is always a primary piece of key creative that is produced, and supplementary pieces are built off of that design. For this piece, the goal was to have patrons immediately identify what was being advertised within roughly two seconds of looking at the poster. Using ticket imagery along with popcorn and a film reel signify right away that this is a movie based event, and using the Restore brand blue lets both members of Restore and their sister company know who is holding the event.

Restore

Adapting Poster Creative To An Email Marketing Format.

Unlike a sales promotion that is aiming to drive email traffic to a landing page, event based emails such as this one can and should give readers the full details of the celebration in case members haven’t been by recently, or they simply missed the poster or social posts. This way, they can be fully informed about the latest goings on without having to go out of their way to ask staff or hunt online for more details.

Wanna See The Full Image?

Restore

Adapting Poster Creative To An Email Marketing Format.

Unlike a sales promotion that is aiming to drive email traffic to a landing page, event based emails such as this one can and should give readers the full details of the celebration in case members haven’t been by recently, or they simply missed the poster or social posts. This way, they can be fully informed about the latest goings on without having to go out of their way to ask staff or hunt online for more details.

Wanna See The Full Image?

Restore

A Few More Social Examples Of The Restore Brand.

The team at Restore Rehabilitation & Wellness also commissioned us for multiple social posts a week, and below are a few examples of the types of topics they’d focus on, as well as how the brand was treated throughout the different types of images.

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