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September 1, 2023

Testa

Testa offers crowdsourced testing solutions for the iGaming industry. I was approached through Mayker Consulting to build Testa a fully responsive, SEO optimized website with lead generation as the primary objective. Their existing site was in the process of being built but the CEO was not happy with the direction, and it was my job to fix that through a full redesign.

Task

Redesign and develop a fully responsive, SEO optimized website with lead generation as the primary objective.

  • Strategy

    Lead Generation, SEO

  • Design

    Web Design, UI/UX Design

  • Client

    Testa

  • Tags

    SEO, UI/UX, Website

View The Website

Testa

Designed For Lead Generation.

At the time of this build, Testa was fairly fresh onto the scene. They not only needed their website to place them toe to toe with the biggest competitors in the space, they needed to acquire leads. As such, the website was built with lead generation in mind, and contains a variety of clear calls to action that were placed thoughtfully throughout.

Testa

A Robust & Informative Blogging Platform.

A key marketing strategy behind Testa’s growth is a strong and informative blog section, optimized for SEO. They had clearer and larger requirements for their blog than most, with needs such as dynamic reading time suggestions, persistent CTA’s, strong sorting options, highly optimized page speeds, and more.

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